Hi, I’m Ashley!

Welcome to my academic portfolio, showcasing case studies and site analytics over the course of 20 months.

About Me

I am currently supporting marketing procurement at Microsoft, and was previously at The Walt Disney Company. At Disney, my work has helped bring landmark campaigns to life — including ESPN and Disney’s first-ever Super Bowl marketing campaign, “We’re Going,” and Hulu’s comedy-first brand moment, “Hularious.”

Outside of work & school, I enjoy trying new restaurants around Southern California, traveling, and making my daily matcha drink!

Academic Overview

• I hold a Bachelor’s in Business Administration from the University of California, Riverside with a concentration in Marketing in December ’22.

• In August ’24, I decided to pursue my Master’s in Digital Marketing at Cal Poly Pomona as a part-time student and am enrolled in a 2-year program. My expected graduation is June ’26 with program completion in August of that year.

• This site encompasses prior projects and case studies conducted over the course of the MSDM program, including a year-long capstone project with the Trauma Resource Institute.

Let’s connect on LinkedIn!